User Persona & Archetype – Extended Playbook
![Your guide to understanding user personas and archetypes to strategize business strategies. This template includes user archetype analysis, empathy maps, user interview plan & calendar, 30+ interview question repositry, user metrics & more.](/cdn-cgi/image/format=webp,width=3840/https://s3.us-west-2.amazonaws.com/public.notion-static.com/template/097127c6-90ec-4d05-aba0-8de62356cb23/desktop.png)
About this template
This template, more than just a playbook, provides businesses with the tools and insights they need to create compelling, realistic user personas using a structured format. The template formats within this playbook facilitates the process of persona creation, allowing businesses to drive informed decisions, align team efforts, and spur growth more efficiently.